Brand identity & rollout for the 2026 season at Between the Bridges - London Southbank's best riverside venue.
We chose to bring the venue's location (and namesake) to the forefront by centring the brand around abstract bridge forms. Bringing these architectural / industrial elements into the brand celebrates the unique location and creates a sense of destination. Using inventive perspectives and colour palettes marries these forms with the musical and social experience of visiting Between the Bridges.
